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	<title>Comments on: Is There Consistent Acknowledgement That References Are Valuable?</title>
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		<title>By: Do You Have an Executive Sponsor With Political Influence and Budget Authority? &#171; Reference Success &#124; Boulder Logic</title>
		<link>http://referencesuccess.com/2010/02/01/is-there-consistent-acknowledgement-that-references-are-valuable/#comment-406</link>
		<dc:creator><![CDATA[Do You Have an Executive Sponsor With Political Influence and Budget Authority? &#171; Reference Success &#124; Boulder Logic]]></dc:creator>
		<pubDate>Mon, 08 Feb 2010 13:03:34 +0000</pubDate>
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		<description><![CDATA[[...] on the checklist for a successful customer reference program, we discussed making sure that the value of customer references is fully acknowledged by sales and marketing. The next important question on the checklist is [...]]]></description>
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